Сімейний відпочинок у Греції: як TUI змінює формат дитячих готелів.

“I AM so happy!” beamed our three-year-old daughter Lena as she skipped out of her kids’ club session.

Як повідомляє The Sun: Not nearly as happy as us.

Those four magic words meant that my wife Morgan and I had just unlocked a week of guilt-free relaxation at the TUI Blue Sensatori Atlantica Dreams Resort in Rhodes, complete with date nights and cocktails by the adults-only pool.

It was our first resort holiday as a family, chosen because Lena was finally old enough for the kids’ club.

But we had arrived on the Greek island of Rhodes bracing ourselves for the modern parents’ dilemma: How much time should you spend with your child on holiday and how much of the time can you legitimately palm them off?

What we hadn’t realised is that TUI has structured its family holidays around this exact question.

“It’s not just about dropping off the kids any more,” said Mira Kietzmann, TUI’s senior childcare customer experience manager, who explained that the brand is adapting to reflect new parenting trends and feedback from children themselves.

In a call before our trip, she said: “Parents and children both want to spend time together, doing things they will remember.

“We’ve even had teenagers tell us they want to do more with their parents — that’s not something we’d have expected ten years ago.”

TUI calls it “togetherness” — a buzzword, yes, but one that genuinely shapes how its holidays are run.

Sure, there’s still the traditional “drop-them-off-and-go” set-up.

But what’s new is how much it is leaning into family time, too.

When you’re reunited, there’s a full schedule of things to do together: Family yoga sessions, beach Olympics, pool games, five-a-side football — all the kind of memory-making stuff you rarely get around to organising yourself.

“It’s not just about childcare, it’s about creating quality family experiences,” added Mira, who oversees more than 100 baby and kids’ clubs across Europe.

And for families with younger children who do not have to worry about school term times, autumn, with its mild temperatures, is a great time to book.

The 5H Atlantica Dreams manages the rare feat of being stylish, peaceful and properly geared up for families.

There are cultural excursions on offer to the ancient, white-washed town of Lindos or boat tours to the island of Symi.

But we parked any thought of sightseeing on the soft loungers next to our cocktails, while Lena danced with TUI Bot mascots and made new friends.

She couldn’t get enough. Every day brought a new theme — Woodland Wonderland Camp, Superhero Day, Pirate Party — with staff fully committed to the costume department.

Подорож працювали з агентством TUI підкреслила важливість якісного сімейного відпочинку, акцентуючи увагу як на дитячу естетику, так і на спільний відпочинок родини. Компанія пропонує різноманітні активності для сімейного дозвілля та забезпечує якісні дитячі служби, що дозволяє батькам насолоджуватися відпочинком, знаючи, що їх дитина отримує найкраще обслуговування.