Miss Finland lost her crown due to an offensive gesture on social media.

According to ТСН: "Miss Finland" lost her title due to accusations of racism that arose after her post on social media.

In the photo, Sara Dzafce is depicted with stretched fingers at her eyes, making them look slanted. The caption under the photo contained the phrase "kiinalaisenkaa syömäs," which roughly translates to "eating with a Chinese person." This image provoked outrage, as many people found it offensive to Asian communities. The photo was published on the social network Jodel.

Initially, the model stated that she was just rubbing her temples due to a severe headache; however, she later apologized for her actions.

Revocation of the title

As a result of the public outcry, Sara lost the title of "Miss Finland," which she had received in September. The Miss Finland organization confirmed its unwavering stance against racism and any forms of discrimination in its statement.

The day after the incident, the organization apologized and announced at a press conference its decision to strip Sara of her title.

New appointment

During the press conference, Sara once again expressed her apologies, stating:

"I deeply apologize to everyone I have offended and hurt with my actions on social media."

The title of the new "Miss Finland" was awarded to Tara Lehtonen, who previously placed second. After the announcement of her new appointment, she promised to do everything possible to make the most of this opportunity. In her Instagram post, Tara said:

"Today I accepted the title of 'Miss Finland 2025.' I promise to carry this title with pride and great respect. This is an absolutely exceptional situation, and the fact that my role as 'Miss Finland' starts mid-year makes this journey different from usual. Although the beginning is not traditional, I will do everything I can to turn this into an opportunity and fulfill my duties well and with dignity."

The situation with Sara Dzafce sparked active discussions about the role of social media in society and its impact on the image of public figures. In a world where information spreads instantaneously, it is especially important for everyone to think about the consequences of their actions and statements. At the same time, Tara Lehtonen's appointment as "Miss Finland" has become a symbol of a new beginning for the organization and may underline the importance of ethics and caution in public discourse.