Lindt launches five new bars: what is special about each.

New chocolate flavors from Lindt

According to The Sun: The Swiss luxury chocolate maker Lindt has introduced five new chocolate bars in supermarkets across the UK. Among the novelties is a variation inspired by Dubai and a bar with nuts.

The new flavors are part of the Les Grandes and Creation series, with a retail price of £4.75 per bar.

Description of the new bars

Les Grandes Fruit & Nut is a milk chocolate bar filled with roasted hazelnuts and raisins. It can be found in Lindt shops, as well as Tesco, Sainsbury's, Morrisons, ASDA, and Ocado.

Creation Pistachio Delight is a dark chocolate bar with a filling of pistachios and pieces of almonds, based on a popular Dubai chocolate with pistachios. It is available at Lindt stores, online, and in Sainsbury's and Ocado.

Creation Crème Brûlée has a filling of pudding and caramelized sugar inside milk chocolate. It is available at Lindt stores, online, and in Sainsbury's and Ocado.

Creation Hazelnut Wafer is a milk chocolate filled with hazelnut praline and pieces of wafer, available at Lindt stores, online, and exclusively in Sainsbury's.

Creation Caramel has a soft caramel center and is also an exclusive for Sainsbury's, available online and in Lindt stores.

The Creation line of bars features fillings inspired by desserts that transform classic treats into compact delights.

Research on chocolate consumption habits

The new bars have been launched against the backdrop of a Lindt & Sprüngli study showing that more than half of Britons (55%) choose chocolate after a main meal. 42% of respondents stated that they prefer chocolate over any other dessert, while half believe that the favorite time to consume it is between 5 PM and 9 PM.

“Our research showed that 40% of Britons prefer unique flavors and textures in chocolate. We know that chocolate is a favorite treat for a little pleasure after a meal.'

“We take pride in offering the best quality and taste with our iconic Swiss chocolate. So we are delighted to expand our Les Grandes and Creation lines to truly enhance this experience,” said Stefan Bruder, master chocolatier at Lindt & Sprüngli.

Lindt & Sprüngli, founded in 1845 in Zurich, Switzerland, is headquartered in Kilchberg. The brand is a significant player in the premium chocolate market in the UK, competing with Green & Black's and Hotel Chocolat.

Thus, Lindt continues to expand its product range, focusing on consumer preferences. The launch of new flavors demonstrates the diversity of British taste preferences and emphasizes the importance of innovation in the chocolate industry.

Furthermore, the results of the research confirm the relevance of chocolate products as an essential part of dessert culture in the UK, opening new opportunities for market expansion. Consumers are increasingly favoring individual and original flavors, which is becoming a trend in the modern chocolate business.