How to Choose Quality Sausage: Busting the Main Myths Together with Experts.

Myths about Sausage: Truth or Not?

There have always been many sausage manufacturers, and the variety of products is impressive - from classic varieties to innovations. However, it is important to remember that there are many myths surrounding this product.

The competition in the sausage market is very high, and manufacturers compete for consumers' attention by using myths - both old and new. That is why we often spend a lot of time in the supermarket, evaluating the quality of the product not only by its taste but also by the 'information' we know about it.

Trust Facts, Not Myths

In order to dispel these myths, the project 'We Ate It' was created under the guidance of a major sausage manufacturer - TM 'Bashchynskyi'. Why this brand? - we are often asked. The answer is simple: 'We analyzed the market and chose a company that shows the highest standards of quality, has great popularity among consumers, and adheres to social responsibility.'

In the past year, brand loyalty has increased by 11%, and the production facilities of TM 'Bashchynskyi' are among the most modern and technological - as confirmed by international certificates.

Busting Myths about Sausage

'Good sausage is always expensive, and sweet sausages are always costly'

Every manufacturer defends their interests, but this does not mean that the most expensive products are the best. Sometimes high prices may result from a desire to 'make a profit' or from a lack of opportunities to optimize production.

Main Points of Choosing Sausage

• Presence of own raw material bases;
• Technical equipment of production;
• Optimization of logistics from the meat processing plant to the store;
• Pricing policy and trust in the brand.

As of today, the average price of sausage products in Kyiv ranges from 127 to 239 hryvnias per kilogram.

We sincerely thank TM 'Bashchynskyi' for the information and consultations provided in support of the project 'We Ate It'.