Alo Yoga brand opens four new stores in the UK: where to find 'sport oases'.
Alo Yoga's expansion in the UK
According to The Sun: The popular activewear brand from California, Alo Yoga, plans to open four new stores in the UK. Following a successful launch in 2023, the company aims to combine 'fashion, wellness, and community' in both online and offline formats.
AlamyAlo Yoga aims to 'inspire mindful movement, create community, and support the well-being of body and spirit both on and off the mat.' Celebrities like Jennifer Lopez, Hailey Bieber, Katie Holmes, and the Kardashian family often choose this brand.
The new stores will open in Manchester, Leeds, Westfield in London, and at Battersea Power Station. The first store will open in Manchester on November 21, covering 7,000 square feet on New Cathedral Street, becoming Alo Yoga's first store outside London.
New store concept
In Westfield London, the opening of a new store spanning 6,500 square feet is planned for November 28, while the store at Battersea Power Station will open on December 5 and occupy 2,500 square feet. A large store in Victoria, Leeds is also in the works, scheduled for 2026.
Each store will feature bright, natural interiors with open spaces that create a sense of wellness and community — a hallmark of Alo's 'sanctuary' concept.
“Each one has been designed to reflect the energy of its city and provide a place for people to connect, move, and rejuvenate,” said Alo Yoga's Vice President, Sommer Naisevich.
Collaboration with Kendall Jenner
Kendall Jenner recently reunited with Alo for the Fall 2025 campaign 'Luxury Is Wellness.' The model developed a collection of 44 items intended for 'slow days and luxurious nature retreats.'
“Alo's philosophy on wellness truly reflects how I try to live; to be mindful and take care of myself from the inside out,” Jenner said about the collaboration.
This year, Alo Yoga also underwent a digital makeover of its Roblox 'Alo Sanctuary' and connected the virtual world with real stores. Visitors to any of the 150 global stores can unlock exclusive gaming rewards through NFC technology.
AlamyAs it plans its expansion, Alo Yoga positions itself as a brand that connects health and fashion, appealing to consumers who value not just style but also well-being. Brand owners hope the new locations in the UK will bring new opportunities for engaging the local community and strengthening customer ties.
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