iPhone 17 tops global sales: record shipments and new risks for the market.

According to ТСН: The Apple iPhone 17 has become the undeniable favorite in the market in 2025, prompting analysts to revise forecasts for the global smartphone market. Sales of the new model have exceeded all expectations, especially in the Chinese market, allowing for record shipments and strengthening Apple's position worldwide.

According to data from the IDC analytical agency, the company plans to sell 247.4 million iPhone 17 units in 2025, which is 6.1% more compared to last year. Growth forecasts for the smartphone market have been raised from 1% to 1.5%, and the total number of sold devices could reach 1.25 billion units.

Demand in the Chinese Market

China remains the main driver of demand, where the iPhone 17 holds leading sales positions in October and November, ensuring a market share of over 20%. This will allow Apple to increase its presence in China by 3% over the year.

Trends in Other Markets

A similar positive dynamic is observed in key markets such as the USA and Western Europe, where sales have also increased despite previous negative trends.

Outlook for 2026

Analysts warn that 2026 may be challenging for the industry, with an expected decline in global smartphone shipments by 0.9%. This is related to possible changes in Apple's strategy, including the postponement of the basic model iPhone 18 to spring 2027 and the release of only Pro versions and the foldable iPhone Fold in 2026.

An additional risk is the shortage of semiconductor memory, which may lead to price increases for smartphones, especially in the budget segment of Android devices.

Financial Forecasts

The average selling price of smartphones could reach $465, and the total market financial volume will rise to a record $579 billion, even despite a slight decrease in the number of sold devices.

Numerous complaints from users about critical issues with cellular connectivity and Wi-Fi in the new iPhone 17 have also been reported.

In light of recent trends, it should be noted that the success of the iPhone 17 is not only a result of new technologies but also of Apple's adaptation to a changing market. Analysts continue to monitor developments, as the company's future decisions could significantly impact its position in the smartphone world. We can only hope that Apple will be able to address user complaints and improve the quality of its products in the near future.